Latest News

Toi Iho in Maori Control (finally!)

Toi Iho in Maori Control (finally!)

After months since rumors first circulated regarding the possible demise of toi iho – the Maori trademark of authenticity and quality, an agreement at a meeting in early May, was reached in less than 45 minutes. It signalled toi iho’s future as being transferred from the government’s Creative NZ stables, to a new Maori owned entity.

In an official letter from barrister Maui Solomon, and legal counsel for Transition Toi Iho Foundation (TTIF), to toi iho registered artists and TTIF members, the letter states ‘the Toi Iho trade marks and all associated intellectual property rights (IP) would be transferred across (from Creative NZ) to TTIF as trustee for a new legal entity’.

The meeting attended by interim TTIF trustees, representatives of Creative NZ’s Te Waka Toi, and hosted by Te Puni Kokiri , was the culmination of a series of fractured meetings, hui, correspondence and media speculation regarding CNZ’s decision to ‘disinvest’ in the toi iho trademark in October 2009.

While Te Waka Toi’s chair, Darrin Haimona delivered the news to a relieved and appreciative group of TTIF trustees, he was clear CNZ required a legal entity into which the Toi Iho marks can be legally transferred. The formalities of the transfer are currently being worked through but are likely to be finalised by June 30.

Former Te Waka Toi Chair and driver of toi iho’s establishment in 2002, Elizabeth Ellis, was clearly elated with the outcome. “The world is watching NZ. We led the way with the development of toi iho ten years ago. It’s wonderful that so many people have come together, nationally and internationally, to support the mana of toi iho and to be kaitiaki. Our aim is that toi iho will be our taonga for future generations.”

Plans for how the trademark will be managed by TTIF are not yet clear yet but it is likely changes will be evident to how it was managed under the Creative NZ umbrella.

(Source | Voxy)

Latest Tweets

  • DigitalMaoriMaori News: Pu Konohi Art Auction http://t.co/ryDg0tt4aB #maori #indigenous about 35 minutes ago
  • DigitalMaoriMaori News: Amazing opportunity for Rangatahi wanting to work with Vodafone http://t.co/rfLsrQrq3Y #maori #indigenous about 2 hours ago
  • DigitalMaoriRT @kiwinerd: @DigitalMaori i think that article overuses the trope of indigenous nations dying out. about 4 hours ago
  • DigitalMaoriMaori News: Mauri Hauora Walk Talk 6 by Olly Ohlson http://t.co/im8LZW3dOr #maori #indigenous about 6 hours ago
  • DigitalMaoriRT @patsalwhk: @DigitalMaori you rock @InternetPartyNZ feeling star struck x http://t.co/3lCqHyVlcy about 8 hours ago
  • DigitalMaoriMaori News: The M?ori Party dismisses Act Party claims of race-based privilege http://t.co/rH4AVMKeLh #maori #indigenous about 9 hours ago
  • DigitalMaoriRT @TovaOBrien: This woman is a woman I've admired from a distance for most of my adult life - Laila Harre on Annette Sykes http://t.co/PAl… about 18 hours ago
  • DigitalMaoriRT @Sub_Strata: @DigitalMaori looks like @InternetMana landslide victory in the Most Fun Campaign category about 20 hours ago
  • DigitalMaoriQ&A How do you tax the rich? @KimDotcom Build knowledge here, value youth, increase jobs. Transactional tax. Inheritance tax #ManaInternet about 20 hours ago
  • DigitalMaoriQ&A. Status of te reo? #AnnetteSykes love respect promote but not support Mataawai. Not involving Govt absolves them their right to protect about 20 hours ago
  • DigitalMaori@redheaded2 ahh thats right. I almost forgot you mahi for the Maori Party. Aroha mai. We busy making change, not protecting crumbs. about 20 hours ago
  • DigitalMaoriHaka tautoko for Annette Sykes #Ngati Pikiao #ManaInternet http://t.co/YotR3hgWy3 about 20 hours ago
  • DigitalMaoriAunty Bea bringing everyone to their feet with 'Simply the Best'. Then sits on @KimDotcoms knee! #ManaInternet http://t.co/gPaXiNo6P0 about 20 hours ago
  • DigitalMaoriFree Palestine! #AnnetteSykes #ManaInternet about 21 hours ago
  • DigitalMaoriHaha 60 day 1 night stand. Krakup #ManaInternet about 21 hours ago
  • DigitalMaoriTake the RENA off the reef. Repeal the Seabed & Foreshore Act. Give jobs for all. No more lies,secrets John Key #AnnetteSykes #ManaInternet about 21 hours ago
  • DigitalMaoriWe need to examine these treaty settlements. There is no trickle down to the hapu #AnnetteSykes #ManaInternet about 21 hours ago
  • DigitalMaoriWe have young men leaving home at 4am work all day home at 8pm. No wonder we have many deaths in the forest #AnnetteSykes #ManaInternet about 21 hours ago
  • DigitalMaoriHomes in Rotorua. Tachikawa. Fordblock. Solidarity. Bringing our home issues to many ears minds & hearts #AnnetteSykes #ManaInternet about 21 hours ago
  • DigitalMaoriHow many shops are closed in Rotorua? Over a hundred - this is not a rockstar economy #AnnetteSykes #ManaInternet about 21 hours ago